Client / Rickerby Retreat
At the standard
At the standard
of the service.
Retreat and spa, Cumbria. A presence to match what the service already delivers.
01 / Case file
ClientRickerby Retreat
SectorRetreat, spa and bistro
PlaceCumbria
ScopeBrand elevation, content, social
Year2026
02 / The idea
The service was exceptional. The communication needed to match it.
The existing branding was elevated, not replaced. Visual and written standards were refined and carried into a new social system, so the feed now communicates at the level the service already delivers.
03 / What we did
Two accounts.
One standard.
- 01Brand elevationExisting branding refined, visually and in copy.
- 02Two accountsThe spa and property on one. Food, drink and dining on the other.
- 03Content systemA weekly rhythm of posts and stories, one voice between them.
- 04Voice and copyWarm, unhurried and genuinely premium, in every caption.
05 / Content capture
Shot on site.
Cut for the feed.
We capture the footage ourselves at Rickerby, then cut it into reels that look and sound like the place.
On siteFilming the spa, pool, grounds and bistro as they really are.
Cut for the feedVertical reels edited to the same standard as the designed posts.
Same voiceOne standard across film, stills and captions.
Next
A feed to match
the room.
The Rickerby Retreat spa feed, designed as a system: offers, treatments, notices and recruitment in one calm visual language.